While following the latest TREND in fashion, beauty, or hair style/ color can keep life
interesting, remaining "trendy" does have its limits, and it requires a bit of courage,
time.. and money.
I've observed that most clients want to appear modern, updated and not living
in a beauty time warp, most tend to cultivate their own "look" their own style,
.. and, in most cases, I applaud this. We have all seen individuals who seem
dedicated to staying "on trend".. but do themselves a disservice. Some trends
simply do not flatter everyone. Instead, I find joy in helping clients as they
capture their own SIGNATURE look. And, there are numerous ways we can
create variations and updates to this signature look. It just takes a bit of
thought and some meaningful communication with our customer.
Maintaining a loyal clientele, in part, is rather a balancing act: Creating slight
alterations in hairstyle, color placement, a variation of color level, tone -- with a
nod to "what's new", all keep things fresh without making extreme changes
that often do not work.
An important part of what I present here on our page centers around discussing
various ways to enhance our clients' appearance. Let's consider that your work
goes far beyond simply scheduling a regular color re-touch that seldom or
never creates anything "new". Visiting you at the salon should include a
bit of fun.. a bit of excitement. Even the tiniest bit of change can provide that
"lift" a client hopes to find.
That is why I have added hands-on participation as a part of my IMMERSION
INTO HAIR COLOR day-long learning sessions. We go beyond my step-by
-step color demonstrations and deep study of essential new hair color theory
and color chemistry. All important. BUT:
Attendees have the opportunity to formulate, mix and apply color as we
CHANGE or CORRECT our models' hair during our day together. 2024 begins
with sessions, starting in January - Sarasota, Florida, Dallas, Texas, Bend,
Oregon, Chicago, Illinois, and Detroit, Michigan. Early bird tuitions remain
in effect. Or you can register by making three installments.
For more information or to register, call or text ELISA MESSICK at
817-877-7384.
Beth, I could not agree more! There is a huge difference between strategically evolving a client’s look to stay modern and simply chasing the latest “trend.” As you mentioned, there are ways to incorporate nuances of what is “current” without making a client look ridiculous. Also, I am a firm believer that “trends” typically ruin things because it first becomes OVER done and then becomes POORLY done. The whole “super ashed out” hair trend comes to mind; perhaps my least favorite “trend” in recent years. Intentional SOFT ashy hair is one thing, if it compliments the skin and eyes, or if we are talking about gray enhancement. However, a few years ago this whole super ashy trend started and I’…