Addressing the ‘trend to platinum blonde’ . This shade requires that the hair be pre-lightened ( bleached) to the palest yellow- almost white. The hair has become Very Porous! It will ‘accept’ a toner shade quickly and might ‘take’ darker and drabber than you might expect. I recommend acidic toners.. rather than alkaline formulations.
You will maintain the best control of what you choose to create by gently conditioning and detangling the hair after shampooing the bleach from the hair. Rather than trying to accomplish this .. and stressing out your back… escort the client to a salon chair . Then, after detangling and very thoroughly towel drying the client’s hair, apply your platinum toner to the ‘root’ area of the hair— the hair adjacent to the scalp. Then, bring that toner formula about 1 inch down into the hair lengths. Escort the client back to the sink and take a look at what the toner is creating at the hair near the scalp. When you observe that the toner is ‘.taking’.. bring the formula about 3/4 of the way into those porous hair lengths. Inmy experience, after only 90 seconds, you should begin rinsing the hair thoroughly. I like to apply shampoo. Flawless Diamond’ by Celeb! Or, after shampooing with your chosen shampoo for bleached hair, you might condition the hair with Celeb’s Flawless Diamond Conditioner, Lola’s Blueberry, Evo Fabuloso’s Platinum or Overtone Pale Platinum… of course, many other brands are available. 2 -3 minutes.
TAKEAWAY— DO NOT apply a ‘root to end’ platinum toner and allow it to remain on the hair.. unattended. Things can happen FAST! Unattended silver toners can develop to a charcoal shade — not what you or your client habve in mind!
Meet me for class in April: Indiana and Massachusetts. Beth Minardi
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